OUR PROCESS
How we transform your vision
Our expert team offers a collaborative and personalized approach to every project. We combine creativity and strategy to craft custom solutions that help our clients stand out in competitive markets, ensuring your visual identity resonates with your target audience.
01 | Onboarding
The Onboarding phase sets the stage for our collaboration, ensuring a smooth and personalized experience. We start with a Meet and Greet through email, phone, or video call to introduce ourselves and understand your vision. This is followed by agreeing on the Scope of Work, where we outline the project details, deliverables, and timelines to ensure we're aligned. A 50% Deposit secures your project, and we’ll set up a Google Drive Folder where all files will be shared and organized for easy access. Lastly, you'll receive an Onboarding Packet filled with all the necessary information to guide you through the process, ensuring clarity and confidence as we begin our journey together.
Your Project Essentials:
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Meet and Greet (via email, phone or video call)
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Scope of Work Agreement
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50% Deposit
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Google Drive Folder
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Onboarding Packet
02 | Creative Direction and Strategy
This phase is where we dive deep into understanding your brand and crafting a unique strategy. We begin with an Onboarding Survey designed to gather comprehensive insights into your brand’s personality, goals, and audience. From there, we develop the Creative Direction, a strategic blueprint that sets the tone for your brand’s identity. A Mood Board will be curated to visually communicate the direction we're heading in, capturing the essence of your brand’s style and feel. Your Client Feedback is vital here, as it ensures we’re on the right path before moving forward with design.
Your Project Essentials:
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Onboarding Survey
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Creative Direction
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Mood Board Development
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Client Feedback
03 | Design and Revisions
With a clear direction in place, we transition into the design phase. We start by conducting a Detailed Review of Client Feedback and all gathered information to ensure nothing is overlooked. The creative process begins with Sketches, where we invite you to "Draw with Us" as we explore initial concepts. These ideas evolve into polished Logo Concepts, which we present to you in a Presentation Format. During our Client Presentation (via email, phone, or video call), we’ll walk you through the designs, explaining the thought process behind each. Your Client Feedback guides us as we refine the designs, with up to 2 rounds of Revisions to ensure the final product aligns perfectly with your vision.
Your Project Essentials:
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Detailed Review of Client Feedback + All information Received
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Sketches aka the famous Draw with Us
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Logo concepts designed
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Prepare the designs in a presentation format
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Client Presentation (via email, phone or video call)
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Client Feedback
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Revisions *up to 2 rounds
04 | Final Designs
In this phase, we perfect your brand’s identity. We further develop your Style Guide, which includes icons, graphics, illustrations, and usage guidelines to ensure consistency across all brand elements. These refined designs are prepared in a Presentation Format for your review. Another Client Presentation will allow us to discuss the final designs in detail and gather your Client Feedback. We offer up to 2 rounds of Revisions to ensure every detail is just right, resulting in a cohesive and impactful brand identity.
If applicable, we also:
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Develop Your Website: We create a user-friendly and visually appealing website that aligns with your brand’s identity. This includes custom design, content integration, and responsive development to ensure a seamless experience across all devices.
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Set Up Social Media Profiles: We establish and design your social media profiles, ensuring they are consistent with your brand guidelines. This includes setting up profiles on platforms like Instagram, LinkedIn, Facebook, and Instagram, as well as providing initial content suggestions.
Your Project Essentials:
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Further Style Guide Design Development (icons, graphics, illustrations, usage guidelines, etc.)
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Website Development (if applicable)
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Social Media Profile Setup (if applicable)
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Prepare designs in a presentation format
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Client Presentation (via email, phone, or video call)
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Client Feedback
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Revisions *up to 2 rounds
05 | Final Delivery
The Final Delivery phase is where everything comes together. We will Upload All Files to the shared Google Drive folder, providing you with all necessary assets in both web and print formats. Upon receiving the Final 50% Payment, we will proceed with the Final File Delivery. To ensure your satisfaction, we’ll ask you to complete a Client Feedback Questionnaire. We are here to Answer Any Additional Questions you may have, ensuring you’re fully equipped to take your new brand identity and make a lasting impact. You’re now ready to launch with a brand that truly reflects your vision and values.
Your Project Essentials:
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Upload all files to shared google drive folder (web + print formats)
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Final 50% Payment
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Final File Delivery
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Client Feedback Questionnaire
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Answer Additional Questions
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You're off and running with your new brand identity
